Your partner through transitioning to the Circular Economy

Technology alone is not enough to achieve the transition to the Circular Economy. We help you to integrate processes, solutions and business models to reduce, remove or avoid GHG emissions and increase ROI, while meeting societal goals. If you are an organisation willing to make better use of assets and resources to reinforce your sustainable competitiveness and attract new clients and key partners, scroll down and see what we do.  


Strategic research & consulting

We conduct strategic research to co-design and innovate your business model so that it fits your long-term vision. Based on the UN Sustainable Development Goals we create KPIs to monitor performance and adjust according to objectives. We analyse your ESG context to identify risks, opportunities and develop an ESG Action Plan. If you haven't found your Sustainability Officer yet, just get in touch!


Circular Innovation

With the use of circular thinking tools you get a clear understanding of what is involved in implementing circular methodologies in your company to facilitate change. We are trained as circularity thinking trainers. We help you develop skills that scale up your innovation approach to the circular economy and embed circularity in your company's culture.


Sustainable Business Development

We create synergies among business, technology and research partners to enable the development, uptake and marketability of sustainable products, processes and solutions. The aim is to maximise resource efficiency and contribute to the configuration of circular supply chains.


Project planning

We take ideas from concept to a project plan. We participate in EU projects focused on Research & Innovation Actions allowing for the exploration or improvement of new technologies and methods. We also work with companies to take sustainability initiatives such as workshops and business innovation competitions to produce valuable insights and contribute to knowledge transfer.

Supporting Partner

Supporting Partner

We support the Hubs4Circularity under the Horizon Europe Programme for the establishment of a European Community of Practice. Our aim is to contribute to the project's vision by giving advice to the consortium and supporting project activities towards the dissemination of circularity opportunities across Europe.

The road towards a sustainable future is circular!

Urban Camel is a niche strategic research & innovation agency for the transition to the Circular Economy. We work across industries, while our area of expertise is in the Water-Food-Energy nexus and the Blue Growth, the long-term strategy to support sustainable growth in the marine and maritime sectors.

We believe that our urban and business ecosystems can be inspired by natural ecosystems in the way they interact and manage resources. Based on the principles of Industrial Ecology and the UN Sustainable Development Goals, Urban Camel supports organisations to build a business culture and embed a business logic that creates economic growth, environmental benefits and value for the society and stakeholders. We act as a link between technical and business departments translating scientific knowledge into business language.

We focus on social innovation; new ways of interacting or connecting your business with your value network/supply chain for better, longer and smarter use of resources and assets. In particular, the integration of sustainability factors in your business strategy that foster resource optimisation, improvement of environmental capabilities, risk reduction and control, new forms of creating value, and societal benefits.

We always remain open to new synergies and the expansion of our network of international partners and domain experts to work together towards common goals. In association with Oakdene Hollins, experts in science-led research and value-driven consulting for the circular economy, we operate and offer services from offices in London.
Our vision is to be your partner through transitioning to the Circular Economy and to co-create sustainable business ecosystems.

Our mission is to provide the tools that assist your organisation to improve ROI, the efficiency of the supply chain and your social and environmental performance. This results to a better customer experience and higher enterprise status.

Eliza Panagiotidou

Founder & Managing Director

Industrial ecologist and concept developer. Eliza develops strategic pathways for the transition to circular value chains. She creates material to enhance circular thinking and sustainable innovation within organisations but also to increase the market uptake of sustainable solutions.

Natalia Sarmanto

Associate Researcher

Natalia's background is in economics. She is specialised in science and technology of sustainability. She works on the efficient use of natural resources with focus on water governance. Natalia is a nature lover, snowboard and surf fan!

Associate Partners

Technical, science-led, circular economy consultancy.

Green Startup Silver Award

Green Startup Silver Award

Urban Camel received the Silver Award for Green StartUp: "Urban Camel enabling Ecowave Dynamis" at the Green Brand Awards 2023 ceremony held on March 21st in Athens, Greece. We were awarded for our synergy with Ecowave Dynamis, a developer of sustainable energy technologies. Press Release B2Green, energypress.

ISPIM Connects Athens Conference

ISPIM Connects Athens Conference

Our participation to the conference held by the International Society for Professional Innovation Management highlighted the need for circular innovation on a business model level. We interviewed the CEO of Divine Seeds, a company that offers premium products for facial skincare health, and shared with the audience interesting insights in the field of sustainable business growth in Greece. The conference was under the patronage of the Government of the Hellenic Republic.

Blue Deal Med

Blue Deal Med

Urban Camel participated in the Open Innovation Challenges competition by Blue Deal Mediterranean, Interreg. We presented our proposal to address the challenge of the "integration of renewable energies in the port of Valencia". The proposal was based on a socio-technical approach to facilitate decision-making when it comes to strategic choices on a range of energy technologies and port equipment, and balancing technical and societal (stakeholder) needs and values.

  • Adrianou 16-18 El Centro building, Kifisia.
  • 145 61 Athens, Greece

GEMI No 153454903000